Fulcrum Rocks. All Rights Reserved.© Copyright 2023
Media
Web
6 months (pre-release)
Ongoing
JavaScript
jQuery.js
PHP 7
MySQL & other
HÖR is an independent online music platform & collective and cultural community space based in Berlin-Kreuzberg founded in 2019. Launched firstly as a Berlin-based online radio station, HÖR increased its profile significantly amid the COVID-19 pandemic with a number of DJs passing through its unique bathroom-like studio setting to play live-streamed sets.
The HÖR web platform was created to bring quality DJ sets to the masses. Its primary purpose is to get people who appreciate music and DJs together. That is why the platform had to be easy to manage and simple to use.
Thus, when designing & building it, we focused on simplicity, efficiency, scalability, and accessibility.
To let users enjoy their favorite DJ sets instantly & without distracting their attention with unnecessary & routine actions.
To make platform management much most efficient in both resources- and time likewise minimizing unnecessary team interactions.
To be able to support growing loads of streams without slowing down the platform’s performance and speed.
To allow music lovers to access quality DJ sets collected on their favorite web platform whenever they like.
For the Hör web platform, we’ve created functionality that supports 4 main types of users:
An administrator has full access to managing pages, products, categories, users, site, and shop settings.
A moderator can’t change settings and doesn’t have access to important parts of the site. This user type is made for working with content and comments.
Free registered users have access to account pages & platform’s basic functionality.
Premium users have no access to the admin panel but have a personal zone, membership info, favorites, id search, and more features.
We’ve designed a default library page that can be customized manually by an administrator. Meanwhile, users can create their personal libraries which are generated based on the selected tags or categories.
Hör users can follow the performances of their favorite DJs by using the Calendar tab where upcoming streams are displayed.
We’ve embedded Shopify to allow the 0-promotion of products. Product thumbnails include titles, descriptions, prices, Add to cart, Share, and Wishlist buttons. Users can choose payment and delivery options, add and change addresses, and more using the woocommerce plugin.
We’ve also made live Search as fast and smooth as possible. Users can find DJ sets by mood, genre, and artists, add tags and use them to create and customize new library pages.
We’ve also added essential social network features. For example, people who bought a Premium membership can chat, add clips to favs, comment, share, and tag them. Saved content is accessible in separate tabs for tracks and full sets.
Tailor-made projects for our clients from various industries. Fulcrum’s cast-iron goal is to make functional and attractive products for brands and connect them with their audiences.
Has over 9 million users worldwide & first Israel’s gaming company to enter IPO
Raised $100K in its first Seed round & already got 2800 doctors registered on the platform
Conversion-driven website and functional admin panel built under 5 months
Has grown by 530% with 95 000+ users from over 160 countries
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