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Launch – Digital job matchmaking platform
launch platform
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Industry:

Human Resources

Platform:

Web, mobile

Project length:

4 months (pre-launch)

going since Jul 2020

Main tech stack:

Node.js

React

React Native

TypeScript, Redis & others

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About the project

Belgian startup Launch is a digital matchmaking platform for students & young professionals that connects great talents with great companies quickly, directly, and privately.

In order to be attractive & usable to students and young professionals, Launch.Career needed a professional web and mobile application. As a startup, they didn’t have in-house developers, so the founders reached out to us for development assistance.

Goals & Challenges
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Project goals

Launch founders wanted to transform & enhance the way young talents & employers in Belgium connect with each other.

So, they wanted to build a fast & scalable web and mobile platform that:

  • reinvents the recruitment process;
  • simplifies candidate search & application processes;
  • ensures direct communication between talent and employer;
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launch screens
Fulcrum's Work
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Roadmap

Based on the concept of the application and its designs, we prepared a roadmap to start the development in an agile manner:

launch roadmap
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User Roles

For Launch, we, actually, had to develop functionality that covers 2 target user groups – Students and Employers:

student

Students

and recent graduates with 0-5 years of experience who want to start their career & get spotted by the leading companies in the industry

teacher

Employers

or companies that would like to get talented & qualified candidates for their jobs and internships

student flow

teacher flow

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Features

Profile & Page

Talents can easily sign up & create personal profiles to showcase their achievements & skills. Meanwhile, employers create a company page outlining its perks.

Openings, events & internships

Employers can add current openings & info about them, as well as add relevant events, articles, and internships to keep their candidates engaged.

openings, internships in launch

Smart Content Feed

The platform’s content feed is customized for every user by the preferences set during onboarding. Besides, its matching algorithm doesn’t slow down the app’s performance.

content feed in launch

Matchmaking algorithm

We’ve integrated a smart matchmaking algorithm into a content feed to find the best fit for students & employers. Now, it also considers students’ fields of education, language proficiency & others.

matchmaking algorithm in launch

Stats & tracking

Students & employers can track their applications, messages sent, recommended openings & results achieved on the platform.

stats & tracking in launch

In-app messaging

Employers can reach the candidates they like with personalized communication & invite them to interviews directly inside the platform via messaging functionality.

in app messaging in launch

Referrals

We’ve also added referral functionality post-release, so now students can add referral code during registration or remove/edit it later in the profile.

referral in launch

Push notifications

Users are notified whenever new companies join the platform, as well as are aware of new events and openings their favorite employers add.

push notification in launch
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Scalable Architecture

The platform has scalable Kubernetes microservices architecture. All its components are deployed separately so that it’s easy to scale up & can be updated without downtime.

launch architecture
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CI/CD

Platform’s continuous integration and delivery are performed through Github CI pipelines enabling it to detect potential errors upfront and perform smoother integration.

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Tech stack

laucnh teck stack

Results
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  • Launch is already connecting top Belgium talents with the biggest employers on the scene
  • Its premium partners are: Proctor & Gamble, McKinsey & Company, Proximus & others
  • The platform’s UX was appraised by Launch users for its human-centricity & simplicity
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launch platform designs
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Client's review

‘We really like the fact that a business analyst dares to question our input, proposes his own ideas, and presents us with clear options from which we have to choose. The development is also of the high quality we were looking for.’