Fulcrum Rocks. All Rights Reserved.© Copyright 2023
Automotive
~5 months
Node js
React Native
Redux
TypeScript & more
Mercedes-Benz Ukraine needed a new & more efficient website to replace the old one. The previous website was based on the official Mercedes Benz template resulting in low usability, poor conversion & lack of all necessary functions. So, we decided to develop an appealing and functional website that would require less time to maintain, be more user-friendly, and increase user trust.
We aimed to create an inclusive and responsive web design to ensure fast-loading & smooth experience on all devices.
We strove to introduce stunning UI/UX solutions within simple yet effective car dealer’s website design.
We improved the website’s conversion rate with the help of call-to-action buttons, logical structure, advanced search functionality, comfortable menus & much more.
Our goal was to create a functional and user-friendly admin panel to allow managing content manually (for website administrators).
Experience what it's like to sit behind the wheel in 4 easy steps: 1. Choose a vehicle 2. Read the rules3. Set up time & give contacts4. Get the confirmation
Users can check the rules of test drive sessions & add their license info.
Choosing between multiple vehicles is a chore, so we developed a helpful car comparison mechanism to do the heavy lifting.
Users can analyze pros and cons of each vehicle, compare features, warranties, engines, fuel economy, passenger room, trunk space, price & much more.
With an automatic loan calculator, users can estimate their car payments. All they need to do – just enter the info & see the amount of monthly payments.
The loan calculator lets users estimate the loan pricing taking into account the first payment, loan duration, car pricing, legal issues.
The calculator is API connected meaning that users can apply for a loan directly on the website while viewing available cars, which simplifies lead generation.
We’ve created a website functionality that helps clients to find & order spare parts within minutes.
Previously, the site offered a PDF catalog instead of an actual web store, so users had to make numerous phone calls to make an order.
After the redesign, users can see car availability, pricing and order any accessory right away from the online store. At the same time, admins can quickly update and adjust any information.
Complete control over all features and functions. Customizable website content allows making changes without external help.
“They’ve analyzed what we need and had provided us with a design of an innovative, functional & user-friendly website”
Olga Belova
Tailor-made projects for our clients from various industries. Fulcrum’s cast-iron goal is to make functional and attractive products for brands and connect them with their audiences.
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