iOS & Android
- Project length:
< 6 months
- Main tech stack:
About the project
Reechr is a geolocalized social network that helps people to connect with each other both online and offline based on their shared interests and location.
For Reechr, we’ve developed a mobile React Native application with an advanced content feed, in-app messaging, event organizing & scheduling, and a smart matching algorithm that allows users to meet others based on common interests and passions.
Our client wanted to create an app that would help people find more friends and more fruitful social contacts, on the web and in real life, by making contacts easier, more targeted, and less intimidating.
So, the product was focused on making encounters between people sharing the same interests or having complementary interests more simple, more flexible, and more instantaneous.
Hence, our task was to build a geolocalized social network that helps people connect online or meet offline with other people based on shared or complementary Interests.
Step 1. Discovery
Discovery Phase for reechr was a scoping phase. Our main goal was to research and plan the project. During the discovery stage, we checked if your product concept is viable, feasible, and usable.
During discovery, we:
- formed Product Vision, Roadmap, and Risks
- defined product’s architecture & tech stack
- created interactive prototype & UI design
Step 2: Design
Designing a social network app required a creative exploration of 16 design concepts, each featuring a distinct blend of colors, icons, buttons, and gradients. The goal was to develop a visually appealing and intuitive interface that invites users to engage and connect.
The UI kit was carefully curated with a color palette that captures the youthful spirit of the target audience. The warm and vibrant hues evoke the feeling of a sunset, complemented by playful pastels and cool neutrals for balance.
Step 3. Development
1. Creating a profile
Users register and add their interests, location & other details.
2. Smart Feed
Based on users’ interests and location, the Reechr News Feed offers content from app members geographically close to you who share the same passions.
3. User Chat
Next, users can exchange on the subjects that they are passionate about, and easily meet those who vibrate with them.
Creating MVP under tight deadlines
Quickly received user feedback.
Tailor-made projects for our clients from various industries. Fulcrum’s cast-iron goal is to make functional and attractive products for brands and connect them with their audiences.